WhatsApp Business Platform
Your customers are already on WhatsApp.Answer them properly.
The business number stops being one person's phone and becomes something your whole team can run.
A message is about to arrive. Take over when you like.
Live inbox · Saanjh · 2 numbers
Waiting for a message...
- Meta Authorised Tech Provider
- Official WhatsApp Business Platform
- Meta approved templates
- Razorpay, UPI and card checkout
- Works with ChatGPT and Claude
- Built in India
The state of things
WhatsApp is where the business happens. It is rarely where the business is run.
One phone
Nobody else can see the thread
The number lives on somebody's handset, and when they are on leave the conversations simply stop.
Every night
The same five questions
Price, stock, delivery, payment, where is the shop. Answered by hand, differently each time, at whatever hour they arrive.
Somewhere else
Where the order goes to die
They ask about a product, get a screenshot, and are told to pay on a different app.
- Is the Meera set in stock?
- Do you resize rings?
- Price of the Noor studs?
- Are you open Sunday?
- Can I pay by UPI?
Logged in as: Priya
- Step 1 of 3
Fourteen unread, one name on the phone
Everyone else asks that one person what the customer said.
- Step 2 of 3
Then they go on leave
The customer who was ready to buy on Tuesday has bought elsewhere by Thursday.
- Step 3 of 3
The same messages, in a shared inbox
Assigned to a person, with the history attached. The phone stays in the drawer.
What Hella changes
Three things, in the order they start hurting.
- Is the Meera set in stock?PRPriya
- Do you resize rings?RORohan
- Price of the Noor studs?PRPriya
- Are you open Sunday?ROauto answered
- Can I pay by UPI?PRauto answered
- Move 1 of 3
Put the whole team in the thread
One inbox everyone can see. Hand a conversation over without forwarding a screenshot.
- Move 2 of 3
Let the routine answer itself
The questions you have answered a thousand times, answered. Anything real reaches a person with the context attached.
- Move 3 of 3
Close it without leaving the chat
Catalogue, order, payment and delivery, all in the same conversation.
Works with ChatGPT and Claude
Ask your AI app once. It does the work in Hella.
Connect the AI app you already use and ask for what you need in a sentence. It writes the templates, builds the automations and checks the numbers inside Hella. Anything that would reach a customer waits for your OK.
Priya
- TemplateDhanteras greetingsent to Meta
- AutomationFollow up on unpaid orderssaved, switched off
- BroadcastReminder to 112 people on the Wedding listwaiting for your OK
One thread, start to finish
Dhanteras. A jeweller. Forty-one minutes.
- 11:04She asks whether the kada comes in 22k.
- 11:05Answered from the catalogue. Real stock, real price band.
- 11:19A fitting is booked through a form inside the chat.
- 11:45The deposit arrives by UPI. The order has a number.
A scenario, not a case study. Every step is a screen in the product.
Aura writes the campaign. Hella has the conversation. Connect the two and Hella replies in the brand voice your campaigns are already written in.
How Hella and Aura work togetherYour website's enquiries, answered on WhatsApp. Nexus CMS runs your website. Connect it to Hella and website enquiries reach your team on WhatsApp, not an inbox nobody opens.
How Hella and Nexus work togetherSee it against your actual workflow
Tell us how you run WhatsApp today, one number or five, two people or twenty, and we will show you exactly what changes, including the parts where Hella would not help.